Weekend shoot

I think our final weekend shoot went pretty well. We got quite alot done, the matt body stuff and the performance stuff. We shot the perofrmance atleast 3 times, each time with a different style (ie a calm performance, a cheeky confident one, and an aggressive one). However we still need to shoot the baseball bat footage such as the smahing of the telly which we might do in an alleyway near max's house.

Performance style

A lot of the main character's performance style has been derived from Keith Flint of 'The Prodigy'. The most inspiring performance is probably from the video for their single 'Firestarter' in which we see Flint in a abandoned tube tunnel. His punk dancing and rebellious style really suited the performance style we wished to create and I found it useful to watch this video before performing to visualise the aggression I would be attempting to create.

writing on screen

I think matt had an idea earlier about the singer in the abnd writing on the screen (as if he were writing on the wall). Whereas he thought it would be better to remove the words each time we go back to this shot, ie having only one word on the screen each time, i thought it would be better if we gradually fill the screen up with writing.

I think the style also works for this video, in which Kanye west writes on the screen aswell as words appearing on the screen when he sings them.
Kanye West - Good Life

Logo

I think that it important for our band to have a recognisable logo, as this could enhance the image and reputation of the band. It could also help marketing as we could create stickers, tshirts and adverts involving the logo, to create word of mouth discussion about the band.

Some band who have had success with logos include:

His Infernal Majesty

Nirvana

Blink-182

Costume + last shot

I think the main character should have a black hoodie on with the band's logo and/or name on the back of it, to be revealed at the end of the video as he walks off. This would be similar to Matt's idea about the last shot (http://latymermusicvideo08matt.blogspot.com/2008/09/last-shot.html).

This style really appeals to me:

I also think that the last shot should fade to black, but the logo should stay on the screen, eventually leaving the band name and or logo on a black screen. I think this would be effective in branding the band and making the audience remember their name. Furthermore, as this is a debut single, i think this would be particularly useful in helpng market the band.

Black & White

I also really like the idea of having the performance aspect of the video in black and white, as it makes it stand out more and gives it a more edgy and stylish feel. The use of monochrome is applied well in The Prodigy's video for Firestarter, as it gives the video an even greater grittier and urban feel.

However, i think that it could also be interesting to have the performance section of the video in monochrome, but have the other shots in colour as these would stand out more as a result of the introduction of colour. By doing this, we can highlight these images and make them seem as if they are more important than the other aspects of the video, therefore creating disjuncture in our video.
A video like this sort of achieves the effect we would hope for

Stuff from Carol Vernallis

The Carol Vernallis article i found very interesting and found quite a few points that i could use in our video:

1. Music video's don't neccessarily have to make sense. Narratives can be only partially shown and does not have to lead anywhere in particular.


2. Themes - light, setting, character, costume, colours, style etc.

Thoughts for video style

I really think the video should have a distorted and grainy feel to it, with this video by The Game giving me lots of inspiration

I really like the "old film" effect that is placed on the shots, aswell as the high saturation and white flash transitions.